(click on image to view video)
Source: motionographer.com
Gentleman Scholar, a fairly new design firm based in Santa Monica, CA, is composed of filmmakers who focus on commercials, short films, and commercials. They have an interesting portfolio with a variety of styles. I found this example on motiongrapher.com. It's based on the Count on Sesame Street and visually is very stimulating. It plays off the lines and geometric shapes of numbers. It was interesting to see how many shapes evolve and change in the small space of time between numbers being counted down. Check out the Gentleman Scholar site for more examples of their work. Below is another interesting video they created for the American Cancer Society Breast Cancer Awareness campaign: