Graphis Design Annual 2004, p209
Swiss American Society of Pittsburgh, David Vissat, poster
This is a poster advertising a fundraising dinner for the Swiss-American Society of Pittsburgh. I thought is was very eye-catching and appropriate - a big slice of Swiss Cheese! The cutouts add dimension to the poster and the moon shape helps to emphasize its a nighttime event. The continuity of color in the yellow font helps to tie the information block to the visual cheese block. The placement of the black banner at the top of the poster reinforces the nighttime theme and the yellow words take on a stellar quality against the black background. Finally, the small usage of red in the upper corner acts like a magnet to the viewer's focus, drawing attention to the information block tightly presented next to it.
2 comments:
I love it. How cool to incorporate the night into a slice of Swiss Cheese.
Wow...there is just enough to really get your attention. I like how the holes and the moon have a shadow going below it to give it depth. Leaning back from the computer, I can also see that there is a movement from one hole to another that eventually leads your eye up to the logo up in the corner. That is a good design.
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