papercritters.com
Designer: Ruperto Fabito, Jr.
Source: Communication Arts Interactive Annual 14, Sept/Oct 2008 p126
This fun interactive site allows the user to create 3-D paper box people that can be used digitally or actually printed to paper and made into toys. The site is artsy, intuitive, and somewhat addictive. I liked the hip colors and the well laid-out "floor plan" of the design. The logo reminds me of Pac-Man and lends to the adolescent appeal of the site. Be sure to check out the attached video. It's a 1-minute mini movie featuring a day in the life of paper critters. Coming from a family of aspiring filmmakers, I found it rather entertaining and a clever promotion.
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