Zune

Society of Illustrators 50th Annual of American Illustration, 2009, p229
Client: Microsoft, Illustrator: Yuko Shimizu

This is a poster imagery created by Yuko Shimizu to promote Microsoft's MP3 player Zune. I was immediately drawn into this image by the strong pull to the focal point. The foot just grabs your eye and it feels like you're falling down into the poster. The message of the poster is physically small, but with the diver pointing directly at it like an arrow, and the whirlpool spinning around it, and the bits of bright yellow poking out of the dull-colored background, one can't help but find it.
This poster is a wonderful example of meeting all of the design principles: unity, emphasis, balance, rhythm, depth, and color. In fact, it has so much rhythm, I can hear the beat!